# Lessons: AI SEO for Local Businesses | AiSeoCourse.net

> All 8 lessons of the free AI SEO course for local businesses, in order, with a one-line outcome each and a suggested reading path.

URL: https://aiseocourse.net/lessons/

would turn main into a scroll container and break every \`position: sticky\` inside it. --> 

Skip to main content

[#main-content →](#main-content)

Free, all 8 lessons open

# Lessons: AI SEO for local businesses

Eight lessons that take you from "I have no idea what AI is reading about my business" to a profile, a site and a set of off-site signals that an assistant can actually cite. Start at Lesson 1 and work down.

menu\_book 8 lessons schedule ~80 minutes total school Foundation level

Start Lesson 1 (Free) arrow\_forward

[/lessons/how-ai-search-picks-local-businesses/ →](/lessons/how-ai-search-picks-local-businesses/)

 

View the 90-day checklist

[/checklist/ →](/checklist/)

![Eight-lesson curriculum laid out as numbered cards with connecting path lines](/images/maps/flat-editorial-illustration-of-an-eight-lesson-cur.webp)

★★★★★ 4.9 (200+ Verified Business Audits)

verified 100% Free, no signup, no paywall

group 9,400+ readers

schedule 8 lessons · ~80 minutes

## All 8 lessons, in order

Each card gives the outcome in one line. Lessons 1, 2 and 4 carry the most supporting guides, because they are where most local businesses lose the citation.

 

![Diagram showing an AI assistant assembling a local recommendation from a business profile, a website and third-party mentions](/images/misc/flat-editorial-diagram-of-an-ai-assistant-assembli.webp) Lesson 1 Start here

### How AI Search Picks Local Businesses

The retrieval-and-citation mechanics behind every AI recommendation of a local business.

schedule 11 min read arrow\_forward

[How AI Search Picks Local Businesses →](/lessons/how-ai-search-picks-local-businesses/)

 

![Business profile record card with name, address, phone, category and hours fields feeding an AI answer panel](/images/misc/flat-editorial-illustration-of-a-business-profile-.webp) Lesson 2

### Google Business Profile for AI Search

Making your Google Business Profile the clean, consistent fact source AI engines prefer.

schedule 12 min read arrow\_forward

[Google Business Profile for AI Search →](/lessons/google-business-profile-for-ai-search/)

 

![Web page with one self-contained paragraph highlighted as an extractable passage feeding an answer card](/images/misc/flat-editorial-illustration-of-a-web-page-with-one.webp) Lesson 3

### Local Site Content AI Can Cite

What on-page content AI assistants are willing to quote, and how to write it.

schedule 12 min read arrow\_forward

[Local Site Content AI Can Cite →](/lessons/local-site-content-ai-can-cite/)

 

![JSON-LD block connecting a business entity to address, hours, areaServed and external profile nodes](/images/misc/flat-editorial-illustration-of-a-json-ld-block-con.webp) Lesson 4

### Schema and Structured Data for Local AI SEO

Machine-readable facts so AI engines can resolve your business as an entity.

schedule 13 min read arrow\_forward

[Schema and Structured Data for Local AI SEO →](/lessons/schema-and-structured-data-for-local-ai-seo/)

 

![Crawler request reaching a server and returning rendered HTML, with sitemap and robots file markers](/images/misc/flat-editorial-illustration-of-a-crawler-request-r.webp) Lesson 5

### Build a Local Site AI Can Find

The technical baseline that lets AI crawlers reach and read your site.

schedule 12 min read arrow\_forward

[Build a Local Site AI Can Find →](/lessons/build-a-local-site-ai-can-find/)

 

![Review text, directory listings and editorial mentions flowing into one synthesized answer about a business](/images/misc/flat-editorial-illustration-of-review-text-directo.webp) Lesson 6

### Reviews, Mentions and Citations

How off-site signals feed the facts and sentiment AI assistants repeat.

schedule 11 min read arrow\_forward

[Reviews, Mentions and Citations →](/lessons/reviews-mentions-and-citations/)

 

![Monthly scorecard with prompt test results, Search Console trends and referral segments](/images/misc/flat-editorial-illustration-of-a-monthly-scorecard.webp) Lesson 7

### Measure Your AI Search Visibility

A way to tell whether any of the previous work is landing.

schedule 12 min read arrow\_forward

[Measure Your AI Search Visibility →](/lessons/measure-your-ai-search-visibility/)

 

![Progression path from foundation tasks to advanced work with a marked decision point](/images/misc/flat-editorial-illustration-of-a-progression-path-.webp) Lesson 8

### Where to Go Next

An honest assessment of what the course covers and where its ceiling is.

schedule 10 min read arrow\_forward

[Where to Go Next →](/lessons/where-to-go-next/)

Reading path

## Which order to read them in

1.  1 play\_circle
    
    ### If you are starting cold
    
    Read Lessons 1 to 3 in order. They cover how AI answers are assembled, your Google Business Profile as a fact source, and what makes a page quotable.
    
2.  2 fast\_forward
    
    ### If your profile is already clean
    
    Skip to Lesson 3 and Lesson 4. Content and schema are where most tidy-profile businesses lose the citation.
    
3.  3 group
    
    ### If you manage client sites
    
    Lessons 4, 5 and 7 carry the repeatable parts: markup, crawler permissions and a measurement routine you can run across accounts.
    
4.  4 checklist
    
    ### When you have read them all
    
    Work the 90-day checklist. It sequences every task from all eight lessons into three months with a definition of done for each.
    

## Companions to the whole course

Two pages sit across all eight lessons rather than under any single one.

definition

### AI Search Glossary: 10 Terms Local Business Owners Need

GEO, AEO, RAG, grounding, citation, NAP, schema, entity and AI Overviews, defined in plain language, each with why it matters to you.

[AI Search Glossary: 10 Terms Local Business Owners Need →](/glossary/)

process

### The 90-Day Local AI SEO Checklist

Every task from the course sequenced into a dated 90-day plan, grouped by month, with time estimates and a definition of done for each.

[The 90-Day Local AI SEO Checklist →](/checklist/)

Browse all 32 guides arrow\_forward

[/guide/ →](/guide/)

FAQ

## About the lesson sequence

Do I have to read the lessons in order? expand\_more

The first time, yes. Lesson 1 explains the retrieval mechanics that every later lesson assumes. After that, treat the index as a reference and jump to whichever lesson matches the job in front of you.

How long does the whole course take? expand\_more

Roughly 80 minutes of reading across the eight lessons. Implementing the work is the longer part, and the 90-day checklist breaks it into a quarter of short sessions.

What is the difference between a lesson and a guide? expand\_more

A lesson is a stage of the course and assumes the ones before it. A guide answers one specific question in depth, links back to its lesson, and can be read on its own.

Is anything gated behind a signup? expand\_more

No. All eight lessons, the checklist, the glossary and every guide are open. There is no email capture and no account.

Open access · Immediate start

## Start the course today

All 8 lessons, the 90-day checklist and the glossary are open. No signup, no paywall, no email capture.

Start Lesson 1 (Free) arrow\_forward

[/lessons/how-ai-search-picks-local-businesses/ →](/lessons/how-ai-search-picks-local-businesses/)

 

View the 90-Day Checklist

[/checklist/ →](/checklist/)

No signup. No paywall. 8 lessons, ~80 minutes.